Introducing iOS 8, the next evolution in Apple’s mobile operating system.
“We found that the letters, numbers, lines and symbols of iOS 7 were getting in the way of the clean, sleek, white design,” said Jonathan Ive, Senior Vice President of Design at Apple, Inc. “The beauty of iOS 8 is in its simplicity. Just white. No colors. No shapes. Nothing to distract from its pristine beauty.”
When asked how users might be able to view content if white was the only thing that iOS 8 displayed, Ive pointed out that he was a Knight Commander of the Order of the British Empire, whose insights should not be questioned.
Brian Mercer is the author of the supernatural YA novel, Aftersight (Astraea Press, 2013). He is also co-author with Robert Bruce of Mastering Astral Projection: 90-Day Guide to Out-of-body (Llewellyn, 2004) and The Mastering Astral Projection CD Companion (Llewellyn, 2007). A board member of the Pacific Northwest Writers Association and senior editor at Author Magazine, he lives in Seattle with his wife, Sara, and their three cats.